Maria Sharapova, the former tennis champion, is renowned for her dedication to peak performance. Yet, one of the most pivotal investments she made for her career wasn’t in tennis rackets or training equipment—it was in a luxury mattress.
In a recent interview, Sharapova shared that her first significant purchase after a tournament win in 2004 was a Hästens mattress. She describes it as one of the most important investments of her career, one that continues to impact her well-being and success. Sharapova emphasizes that sleep is crucial to performance, no matter the industry, and she’s passionate about helping others understand its importance.
“Sleep is essential to performance, no matter where people may be in their careers,” she explains. “After my first big win, I treated myself to a Hästens mattress, and even though it was a significant investment at the time, I still sleep on that bed today. It shows just how much I value quality sleep.”
Sharapova’s decision to partner with Hästens aligns with her current mission: helping others optimize their performance by focusing on sleep. “As I transition into my post-tennis career, my goal is to help people realize that sleep is a powerful tool for success,” she states. “Partnering with Hästens allows me to bring this message to a wider audience.”
For Sharapova, it wasn’t just about luxury; it was an investment in her long-term health and well-being. Hästens mattresses, known for their craftsmanship and natural materials, have been her bed of choice for over two decades. “I was fascinated by the process of how the beds are made, and the exceptional quality they represent,” Sharapova adds, highlighting how the mattress has supported her through years of personal and professional growth.
Experts agree that investing in quality sleep tools, like a luxury mattress, is one of the best ways to ensure long-term well-being. Adam Black, a mattress expert, notes that bedrooms are ideal spaces to embrace quiet luxury, which emphasizes restful, minimalist, and sustainable living. He recommends mattresses made from natural materials, offering a balance of comfort and eco-friendliness.
Sharapova’s investment is more than just an endorsement of luxury; it’s a reflection of the trend toward mindful, long-term purchases. Her story underscores the idea that investing in sleep can lead to greater success in all areas of life.
Whether you’re an athlete or someone looking to improve your sleep quality, Sharapova’s experience highlights the profound impact of a good night’s rest on overall performance. If you’re thinking about upgrading your sleep setup, following Sharapova’s lead could be the key to enhancing your well-being for years to come.